Innovate. Reinvent. Refine.

Monique Morin is a passionate and driven designer with almost 20 years’ experience in the niche market of intimate apparel. Her expertise covers all aspects of creative design, product development and technical innovation, and extends across lingerie, structured bras, swimwear and shapewear.

She started her journey in Canada, working for a local lingerie manufacturer as a creative designer and pattern maker. The experience provided her with a global vision on operational processes related to developing and manufacturing goods, helping develop her solution-oriented mindset. Then she joined La Senza lingerie, where she had the opportunity to develop her creative talent and learn about the different aspects of overseas product development. In 2010, La Senza was relocated to Columbus, Ohio to be part of LBrands corporation and Monique Morin embraced the opportunity she was offered to join the new structure in a leadership role. Her mandate then was to build a new creative team and participate in redefining the brand identity as a key player in the fast fashion market share.

Now recognized as a results-focused leader with an excellent commercial eye, she has a history of major accomplishments in building customer loyalty. At La Senza, the categories she was overseeing generated up to 200M in sales annually, delivering to market over 700 new fashion-forward styles at outstanding value every year.

Two decades of experience at the top of her profession have given Monique Morin the desire to share her unique talent and expertise with a wider audience, and to do so, she is now offering her services as an independent consultant based in New York City.